New Smart Grid Technologies Target Businesses and Consumers
The latest analysis of smart grid adaptation suggests that, while consumers are certainly a target for new tools, saving businesses money may be a more direct and profitable market for developers of smart grid advancements.
The smart grid movement combines an amalgam of new digital and mechanical technologies aimed at improving the efficiency of our electrical infrastructure. At the consumer level, home energy monitors that inform customers about electric use, or Google’s free PowerMeter software, are examples of smart grid tools.
A panel of company leaders at the GoingGreen East conference in Boston this week provided a different perspective. Tim Healy, CEO of EnerNOC, and others on the panel suggested that saving business, industrial, and commercial entities money will be a more straightforward route to success than helping consumers with home utility bills.
Healy cited a study from the Shelton Group, a company whose research suggests that consumers are willing to absorb an increase of more than 70% in energy bills before investing in home smart grid tools.
The business sector has recently shown great interest in using smart grid advancements to lower energy use, which also reduces costs. Cisco Systems is providing solutions to increase energy efficiency, and Oracle and IBM are investing in new products to move the smart grid forward for businesses.